Now that you’ve chosen your perfect coffee we’ve come up with some hints to ensure you always enjoy it at its best!
Coffee should always be consumed as fresh as possible so don’t purchase more than you would consume in about a month. Store your beans in an airtight, preferably lightproof, container. It is preferable that you use a container that allows you to squeeze out as much air as possible before sealing.
A bean is a natural-flavour capsule. We recommend you buy your roasted coffee in whole bean form and only grind what you will use immediately. Air can spoil coffee flavour and aroma so by not grinding the beans all at once you will retain the delicate flavour and aroma of your coffee for longer.
Should you keep your coffee at room temperature, in the fridge, or freezer? The cooler coffee is kept, the slower it loses its fresh flavour. But the condensation that’s created when you take your coffee in and out of the cold also has a detrimental effect on your beans.
We therefore recommend that you store your beans in the freezer, in an airtight container, preferably wrapped in a few layers of cling film. Take out and brew only what you need. You don’t have to thaw the beans. Frozen beans will grind as well as those at room temperature.
We believe the flavour advantages of keeping your beans cold, which protects the delicate coffee oils, outweighs any potential damage caused by condensation, especially since you will leave the main supply in the freezer. By storing and freezing a small supply of coffee beans in this way is unlikely to noticeably spoil the beans by condensation but will prolong the fresh flavour and aroma of your coffee a bit longer.